Description

One challenge I've noticed throughout my career is that people working in data and analytics struggle to communicate their findings and insight well. Unfortunately this means their work  doesn't have the impact it should and they can often overwhelm their audience with stats and dashboards! Great data communication skills, and tools that help you do this well, are now essential in business. I'll take the audience through my personal journey from analyst to data communicator, and how I ended up as Data Vis lead at Canva! I'll explain the simple best practice framework I've developed, from years of woking hands on with customers, to help anyone become the ultimate data storyteller. Taking people through some practical examples to bring this to life. Including how to move beyond static data communication to interactive storytelling.

Details

July 12, 2024

8:40 am

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9:15 am

Bread Financial Room AB (Union AB)

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Track:

Driving Value & Communicating Insights

Level:

Intro

Tags

Data Visualization
Data Visualization
Communication
Communication
Data Analytics
Data Analytics

Presenters

Lyndsey Pereira-Brereton
Head of Customer Enablement
Flourish/Canva

Bio

From the moment Lyndsey first encountered a chart in her high school economics class, she realized the incredible power of data visualization to explain complex concepts and tell insightful stories.

This passion led her to begin her career with the UK Government's Economic Service and earn an MSc in Economics. Specializing in data visualization and storytelling, she later spearheaded this field at the Bank of England.

Now, Lyndsey holds her dream role as the Data Visualization Specialty Lead at Canva and Head of Data Visualization Enablement.

Despite significant advancements in data and analytics, she often sees a common challenge: many skilled professionals struggle to effectively communicate their insights.

While companies have made great strides in data analytics and AI, they often lack the tools and skills for that crucial final step—effective data communication. But without strong data storytelling, all the effort in data preparation and analysis can go unnoticed.

Lyndsey's mission is to elevate the standard of data storytelling, helping professionals recognize its true value and understand the tools that simplify the process.

Through her extensive work with a diverse range of clients, she has developed a straightforward data storytelling framework. By applying key principles from this framework and using user-friendly tools like Flourish, you can significantly enhance the impact of your analysis.

Join Lyndsey as she shares her expertise and insights on raising the bar in data storytelling, ensuring your findings are communicated clearly and compellingly.